Loyalty programs use in Brazil by segment 2024

Published by Statista Research Department, Nov 29, 2024

According to a survey, in 2024 some 44 percent of consumers in Brazil made use of supermarket loyalty programs. The share of consumers who used a pharmacy loyalty program amounted to 41 percent.

Share of consumers using loyalty programs in Brazil as of August 2024, by segment

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Release date

October 2024

Region

Brazil

Survey time period

August 14 to 27, 2024

Number of respondents

1,200 respondents

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Statistics on " Supermarket loyalty programs "

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Overview

8

Europe

8

Americas

8

Asia-Pacific

8

Other markets

7

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Topics

Loyalty programs in the U.S.Brands on social mediaBrand valueMarketing personalization worldwideData usage in marketing and advertising
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